Social Links: Internet law under Biden; new tech-laws around the world; the UK’s Endorsement Guides
- Experts anticipate that the incoming Biden administration will be tough on tech. What does that mean for the future of §230 of the Communications Decency Act? The antitrust suit against Google? This NPR piece makes some predictions. Human rights activists are outraged over a... ›
Fake News & Paid Reviews: FTC Seeks Comments on its Endorsement Guides
By: Julie O'Neill
The Federal Trade Commission (FTC) appears to be using its ongoing review of current rules and guides to revisit its approach to driving home the message that the relationship between a social media “influencer” and the brand he or she is endorsing must be... ›The FTC’s Quest for Better Influencer Disclosures
By: Julie O'Neill
In the last few years, as advertising has followed consumers from legacy media such as television to online video and social media platforms, the Federal Trade Commission has been attempting to ensure that participants in this new advertising ecosystem understand the importance of complying... ›- - Advertising, Endorsement Guides, Electronic Contracts, Influencer Marketing, Marketing, Privacy, Social Media Policy, Event, User-Generated Content, Compliance, Online Endorsements
Social Media 2018: Addressing Corporate Risks
As Socially Aware readers know, social media is transforming the way companies interact with consumers. Learn how to make the most of these online opportunities while minimizing your company’s legal risks at Practising Law Institute’s (PLI) 2018 Social Media conference, to be held in San... › Social Links: Instagram’s new tool to denote paid posts; the world’s 1st autonomous-vehicle public transportation system for the masses; the “COVFEFE Act” would seek to ensure Trump’s tweets are preserved
By: Aaron P. Rubin
Instagram is now allowing a limited number of users to identify branded content with a “paid partnership” subhead instead of using hashtags like #ad and #sponsored to identify sponsored posts. The platform says it plans to police paid sponsors’ disclosure obligations eventually, but—for now—educating... ›Social Links: Twitter modifies Privacy Policy; YouTube ad-policy changes lower some video creators’ payouts; teen beats Ellen DeGeneres’s re-tweet record
By: Aaron P. Rubin
Twitter updated its online Privacy Policy to disclose that Twitter will be personalizing content and facilitating interest-based advertising by sharing information about its users’ online activity both on and off the microblogging site. Since YouTube resolved to give brands greater control over the kind... ›Social Links: Social ad spend soars; the FTC’s special message to “influencers”; LinkedIn changes terms of use
By: Aaron P. Rubin
A New York State senator has introduced a bill that would make posting footage of a crime to social media with the intention of glorifying violence or becoming famous punishable by up to four years in prison and fines. Instagram hit the 700-million-user mark.... ›Social Links: Instagram makes it easy to label content as “sponsored”; Facebook combats fake news; better firefighting through drones
By: Aaron P. Rubin
A court ruled that a particular 98-character tweet wasn’t sufficiently creative to warrant protection under German copyright law. Inspired by a recording posted to Snapchat of a physical attack on a 14-year-old boy, a California bill would make it illegal to “willfully record a... ›- - Endorsement Guides, Internet of Things, Data Security, Cyberbullying, Marketing, Social Media Policy
Social Links: IoT Causes Web Outage; YouTube Makes Endorsement Disclosure Convenient; NFL’s Social Media Policy Imposes Fines
By: Aaron P. Rubin
The Internet of Things is apparently to blame for the Web outage that paralyzed the online world earlier this month. Justin Timberlake took down his “ballot selfie” from Instagram after Tennessee authorities made clear that it was illegal. Presumably in order to help facilitate... › - - Advertising, Endorsement Guides, FTC, Marketing, Privacy, Labor Law, Employment Law, Free Speech, Mobile, Litigation
Social Links: Google penalizes sites with pop-up ads; proposed Federal legislation to criminalize revenge porn; ad industry group questions Kardashians’ social media posts
By: Aaron P. Rubin
Google is cracking down on mobile pop-up ads by knocking down the search-result position of websites that use them. The National Labor Relations Board decided a social media policy that Chipotle had in place for its employees violates federal labor law. A group of... ›